Are you throwing random content out there without a plan or strategy?
Inconsistent messaging reaches no one, and you’re likely not attracting the clients you want to serve.
The steps for planning an effective content marketing strategy.
Create achievable and targeted goals that move you towards the business growth you want.
Content marketing campaign strategy to deliver a consistent message and guide your audience to take action
Build a framework for your client's story and your messaging.
Set your content marketing goals and develop a strategy and plan to get you there.
Develop automated email sequences to nurture your clients and turn them into raving fans
A story board is an outline and snapshot of your ideal clients, their journey, their road blocks, and the transformation and solutions you offer.
We’ll build your story board together through a series of 4 strategy sessions / coaching calls. Your story board is your plan and guide for all of your messaging and content marketing.
Through a series of strategy sessions and simple strategy worksheets, we’ll define and set your content marketing goals. Then, you’ll get a plan and strategy for reaching those goals.
Your plan includes a blogging strategy, a comprehensive and evergreen email nurturing campaign plan, and accompanying social media campaign recipes you can use over and over again.
No. I do not manage your social media accounts or post on your behalf. I provide step-by-step campaign recipes for creating effective content marketing campaigns, provide a campaign planning Trello Board, and can recommend and help you set up social media scheduling tools.
No. I do not manage your email marketing. Although I can recommend email marketing systems, you must obtain your own email marketing account.
For an additional fee, I can help you set up your your automated email marketing campaigns. But I do not write, manage or respond to your emails.
Writing content is not included in my content marketing strategy packages.
If you’d like help writing your content, we can set up additional content coaching sessions.
A strategy session is a virtual recorded call that takes about 45 minutes. During our calls, we’ll go over your strategy worksheets, talk about your goals, discuss and refine your marketing plans, and talk about your messaging.
Pick a time you’d like to talk and complete a simple project request form to schedule your FREE introductory call.
During our call, we’ll talk briefly so I can learn about your business, your content marketing goals, and what content marketing strategy package makes the most sense for you.
At the end of our call, I’ll send you a proposal and invoice for your content strategy package.
Once you accept the proposal and pay the invoice, we’ll schedule your first Strategy Session. I will send you your first set of worksheets prior to our first strategy session. Additional strategy sessions will be scheduled after we complete each strategy session.
Build a framework for your client's story and your messaging.
Set your content marketing goals and develop a strategy and plan to get you there.
Develop automated email sequences to nurture your clients and turn them into raving fans
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